ACM - Computers in Entertainment

Sign In  •  Sign Up »

August 2018 Archive


The Real Market for VR/AR … Right Now

Aug. 29, 2018

Consumer crystal gazers keep putting up fantastic mouth-watering numbers on the HMD sales that are going to be delivered...next year. Next year rolls around and it's ooppss. Their projections aren't wrong obviously it's that the world (kids) don't want VR. Funny thing is they were sold instantly when they were first introduced a few years ago and sales keep rising. Where? Well gee just about in every business application you can dream up for virtual and augmented peeks as to what's going on. Trouble is everyday practical use isn't as sexy, as fun, as exciting as a shootem up VR game. No but it makes work safer and better so get into it
Read »

AVs Will Be Here Later Than Promised, Better Than You Thought

Aug. 22, 2018

Growing up we loved hot, sexy cars. Our kids? Not so much. Yes we still drive a set of wheels because they're cool...but it's just not as much fun anymore because we spend way too much time either stuck in traffic or wondering what the idiots in the other iron horses are going to unwittingly do. The autonomous vehicle is starting to look like a really good idea but at the AV sessions at FMS 18 we found out they won't arrive as quickly as they do in movies, the road to self-driving won't be smooth and they're going to require a whole lot of flash storage. Biggest change is we'll have to start thinking differently...a whole lot differently!
Read »

It’s Possible We’re Getting Too Many Great Entertainment Options

Aug. 22, 2018

We're beginning to wonder if The Tale of Two Cities quote might be addressing the streaming content industry...It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness. Business mavens see how Netflix, Amazon, YouTube and others are raking in viewers and dollars and say heck we can do better. But viewers don't want a dozen S/AVODs. They only want a few daily options - one, two, three, four - after that they'll pass. We may be getting to the point when too many great viewing options are just too many to sign up for. Still going back to the cable or phone guy's old tired bundle isn't in the cards.
Read »

Filmmakers Like to Know Where Their Content Sleeps at Night

Aug. 9, 2018

Cloud folks love to tell you how much content they're storing for organizations and yes there is some shrinkage (that's theft to ordinary people) but it's okay. Sorry but it isn't okay if the stuff is stolen (what else would you call it?) before the indie filmmaker/production folks get paid for their creative work. So how do shooters solve the problem? They keep it at home - and back it up a couple of times - until FAANG, BAT, Disneyflix or other streaming channel has paid the creative team for their work. Until then it'll sit in storage on our bed stand, in the office and with friends where it will be safe. No need to tempt disaster if you don't have to!
Read »

Great Video Content Needs to be Easy to Find, Easy to View

Aug. 1, 2018

OTT is probably going to be a good thing in the long term, rather like Darwin's survival of the fittest. The only problem is there is no such thing as natural selection when it comes to which streaming services you want. No one wants/likes everything they offer even if it's from Netflix, sorry Reed. No we like some of Amazon Prime, some of Hulu, some of Discovery, some of well you get the picture. Probably why we also have Roku...get to "leaf through" the free stuff sandwiched in between ads as well as some of our premium content. Stuff is great when we know it's there except there are only so many hours in a day even if Hastings does make it too easy for us to binge.
Read »