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August 2017 Archive


The Refreshing View of Immersive Content

Aug. 30, 2017

In just a few weeks the content ecosystem will focus all of its attention on Amsterdam. Once again VR will garner all of the coverage because well it's a lot more glamorous than things like codecs, true streaming bandwidth and carriers throttling mobile video delivery. VR is so real this year you can almost touch it and the excitement, opportunities are beginning to be appreciated. Some of the most fertile shooter minds have perfected techniques to make VR more than just cute but a strong commercial solution for entertainment and business. It will also be great to take off the goggles and see what the streaming 4K world is going to offer people across the M&E spectrum. Despite all the great new tools it's still talent that drives the industry.
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IBC Coverage … They’re Not Just Coming for You, Honest!

Aug. 22, 2017

People don't really need an excuse to go to Amsterdam but IBC gives everyone who is anyone a solid reason to be there in a few weeks. This time the show looks more exciting because there is so darn much going on in the industry. VR showing it's real. OTT showing the way for a new way to watch content anywhere, anytime. 4K/HDR and 8K getting real real. Service firms of every shape, size setting out to tell the world they are the way of tomorrow. Clouds of every shape and color ready to help folks produce, protect, deliver insanely great entertainment. It's big bundles, skinny bundles; huge bundles, diddly bundles and no bundles. Executives will be there to do deals and learn. Following close behind will be publicists hungry to grab anyone with a media badge and offer them up to the boss. No the pro PR people won't do that because well they know these folks. Unfortunately it's the same at every show!
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Can transhumanism mitigate existential threats to humankind?

Aug. 18, 2017

by William Cunico Can transhumanism mitigate existential threats to humankind? In a single word, yes, but how would this be accomplished? To answer that we must first understand the various forms in which transhumanism occurs based in our current science, philosophy and fiction. So what is Transhumanism?  According to Wikipedia, ...
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The Virtual Panopticon

Aug. 18, 2017

by David Dacanay The digital age has brought with it mass progression of the integration of technology into the day-to-day lives of human being. Stemming from smart phones, computers, cloud backup storage, and social media, the use of technology has not only spread its wings but prospered and become an ...
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People Don’t Want 1,000s of Channels, They Want Quality

Aug. 16, 2017

The pipe guys thinks all the money is being raked in by the content folks. The distributors know the content folks are making the big bucks. The content people know they're being taken to the cleaners by the pipe guys and distributors It's big bundles, skinny bundles; huge bundles, diddly bundles and no bundles. It's all the content you can stream to constriction in the pipes. The consumer isn't too sure other than they're having a horrible time finding the content they want. It will work out given enough time but you may recall the "good ol days" where the cable guy sent you what they wanted, when they wanted. It wasn't that good but it will get better.
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The Father and The Bear

Aug. 16, 2017

Indie filmmakers are in the business because they have stories they have to create, tell, share. Stories they have to shoot, edit. Storeis they have to save. Stories they have to share. John Putch's The Father and The Bear is one of those stories and he touched all of the bases. It is a story you can enjoy and learn from.
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More, Better Content; More Screens… Now Comes Delivery

Aug. 9, 2017

There's more and better content available today than you can possibly view in a lifetime thanks to great work indie filmmakers are doing. The key is getting the right titles to come to your attention to invest your time in viewing. You could let the network tell you what they think is best for you but that kinda sucks. No it's more fun, more enlightening to find the best stuff off the beaten path like at Vimeo. The key will be new technology that enables richer content to get to your screen regardless of where you're watching it. At IBC we'll hear the promises and at SMPTE we'll hear about the progress that has been made. Hint - It's all good and getting better!
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There are Still a Few Obstacles to Smooth, Beautiful OTT Viewing

Aug. 2, 2017

Unlimited data is a lot like insurance. It's great as long as you don't use it. If you're enjoying your entertainment OTT then published download data speeds can vary...dramatically. I like Britian's new rule if you "sell" a service with a given speed then that's what you provide the customer to the TV, computer, smatphone, whatever. Or else! In the U.S. and a few other countries services performance can be a huge hurdle. If you aren't happy go somewhere else. Oh that's right most folks only have one service and if you're lucky to have options it's like choosing between twins - dumb and dumber. Even the best content delivery folks - Akami, Limelight, CDNetworks, Facebook, Google, Amazon - ultimately have to deliver through your provider. SMPTE, IEEE and other standards groups are working to make your streams take up less space on "their" pipes. It's funny unless you live in a country that developed the Internet and is still rated14th in Internet speed. You'd think they might know how to deliver content better, faster and more economically.
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