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April 2016 Archive


Filmmakers Take Center Stage in Creating Tomorrow

April 28, 2016

This year’s NAB (National Association of Broadcasting) show was healthier, more interesting and more technology driven than ever.    The big (good) news for them was that ATSC 3.0 – the next generation of broadcast standard that will benefit viewers, broadcasters, manufacturers – is real!   Some consultants said the ...
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Putting the Customer First is Good Business

April 21, 2016

There are two classes of customers in the world firms really, really want: - those who are always on the hunt for the next great thing to buy/use for awhile and replace - those who buy a product/service to do something for them and do it for a long time Companies need both classes but the latter isn't buying every time he/she turns around. They aren't focused on the sexy features but the reputation and service the company provides to customers. Sevice in fact is more important than features, technology or price. Customer service isn't just one department's responsibility, it's the job of everyone in the organization. It's what keeps the doors open and allows the company to develop and deliver tomorrow's products. It starts with management and permeates throughout the organization. Forget the Big Data. Forget the analytics. Focus on the customer. He/she can sense the difference.
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Ecosystem Consensus Takes Center Stage to Ensure Great Video Everywhere

April 14, 2016

The M&E industry is in the middle of massive reinvention to meet people's increasing demands - 4K, HDR, VR and last but not least ATSC 3.0 (better pipe delivery). Not only is everyone trying to figure out how to make a buck on all of that good content they'll be determining how to get it to the video hungry consumer and still keep it safe enough to monitize. Cameras are going to be outstanding at this year's NAB, workflow is going to be better/faster. Drones will be swooping around giving us super views of the storyline. Audio tools are going to add impact and life to the films. And beyond the mundane business side of the industry VR (Virtual Reality) will put people in the very center of the action with immersive content. It's a great, challenging time to be in the industry.
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The More Connected the Car, the More Disconnected You’ll Be

April 6, 2016

With all of the auto firms having growing development/design facilities in Silicon Valley it is obvious that they are committed to delivering the autonomous car that we'll be begging for in 2020. The bits and bytes are falling into play one portion of the vehicle at a time. It's great! People can hardly wait...your insurance company, the car company, the chip makers, the software developers, the hackers/whackers. They all just want to know more about you, what you do, where you go, how you go. Of course security is still sitting in the back seat, maybe even the trunk. And no one will share the data with anyone else unless the price is right. Or you can stick with your 10-year-old car that doesn't do much but go from point A to point B. But at least you get to tell it how to get there.
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The More Company Communications Changes, the More it Stays the Same

April 6, 2016

Today's technology changes even before it is fully understood and accepted by the market. Companies and more importantly senior management has to be agile, flexible to stay ahead of the changes by being alert to and adapting to the changes while constantly communicating internally and externally. It's difficult at best, especially when some managers interpret the changes as opportunities for themselves rather than the organization. But communications doesn't change. It has to help management move the organization effectively by delivering a consistent company messages internally and externaly so they optimize the opportunities for the team while managing expectations. It's simple. Just think of the task/goal as a 3D chess game. The pieces may move changing the strategy and the tactics but the goal is still the same.
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