ACM - Computers in Entertainment

Interview with Rick Mandler

By Newton Lee, Rick Mandler
Theoretical and Practical Computer Applications in Entertainment, [Vol. 3, No. 2]

DOI: 10.1145/1063723.1063728

Interview with Rick Mandler (April 18, 2005)

Rick Mandler is vice president and general manager of Walt Disney Internet Group and ABCs Enhanced TV ( He and his teams have won two Emmys for their interactive TV programs. In the video interview, you will hear Ricks answers to the following questions:

  • What are the two Emmy award winning Interactive TV applications? Video 1
  • Are there more interactive TV programs planned to run on the Windows XP Media Center Edition PC platform? Video 2
  • How do you see the future of 2-screen applications vs. single-screen applications? Video 3
  • I would imagine that it is easier to add interactivity to a sporting event than to a sitcom. How do you determine which television programs lend themselves to interactivity? Video 4
  • How important is interactive television to ABC? Video 5

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