DOI: 10.1145/1063723.1063734This article presents a humorous overview and commentary on recent web sites that captivated the Internet community. It asks the question, "Does a web site need to display design and interface excellence to be popular?" The article is divided into ten short parts. Each part presents a summary of the web site in question, along with a visual sample. Special emphasis is placed on pop culture's influence and involvement in audience perceptions.